The Media Arts
The Media Arts is a subject that enables students to grow creatively and intellectually through the act of creating and responding to artworks whilst engaging with digital communication.
What are the Media Arts?
The Media Arts is the study of media, art and design. This means that we explore a range of media such as photos, film, news reports, documentaries, advertisements (in print and film form), music videos, animations, video games, and graphic novels in order to understand, analyse and create. Students who undertake Media Arts will engage in the program as both creator and audience, enabling students to improve their creative skills, as well as their critical thinking skills.
Media and the curriculum.
Within the curriculum, the Media Arts is under the ‘Arts’ umbrella due to the creative element of the subject. The subject, however, is not just about creating art; it is also about understanding and critically analysing, media in our everyday lives and developing digital communication skills. This is an increasingly important skill in a world where technology is constantly developing, increasing globalization and media presence across a number of digital platforms.
By giving students the opportunity to both create and analyse media, Media Arts has ‘the capacity to engage, inspire and enrich the lives of students, encouraging them to develop their creative and intellectual potential (VCAA 2017).
What are the future pathway options within Media Arts?
Future Study:
There are a number of future study options in the Media Arts at both Universities and through TAFE.
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RMIT offers: Bachelor of Arts (Photography), Bachelor of Communication (Media), Bachelor of Design (Digital Media), Associate degree in Screen and Media Production, Bachelor of Design (Animation and Interactive Media), Bachelor of Art (Fine Arts), Bachelor of Information Technology (Games and Graphics programming), Bachelor of Communication (Advertising), Associate degree in Graphic Design.
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Victoria University offers a TAFE course in screen and media and a Bachelor of Screen Media. VU also offers a Bachelor of Arts where students can choose a specialization.
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Deakin University offers a Bachelor of Arts (Media and Communication) in which students can choose to specialize in a specific Media Art.
There are a number of other universities that offer Media Arts courses such as Melbourne University, Swinburne University and Monash University.
Students can also find courses at RMIT TAFE, Victoria University TAFE, Swinburne TAFE, SAE Institute Melbourne, among many others.
Career Options:
There are a number of career options that involve knowledge of the Media Arts:
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Graphic Design
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Photographer
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Director
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Game designer
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Editor
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Film maker
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Graphics Developer
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Advertising
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Publicity
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Web Developer
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Television
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Radio
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Webcaster
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News papers
In a world of constantly developing technologies and media, undoubtedly more jobs will be created that we are yet to discover, the possibilities are endless.
